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Services

End-to-end product design

Motion design & Micro Interaction

AI & high fidelity prototyping

LLM integration design

Product strategy

Framer development

Experimentation & A/B testing

Branding, visual identity design

Tools

Figma

Cursor

Framer

Adobe Illustrator

Adobe After Effects

Statsig

Lottie

Storybook

Experience

Dez 2024 – Present

Felt

Design Technologist

At Felt, I work on embedding accessible healthcare into everyday wellness apps, connecting patients with trusted provider networks. My role blends design and technology: I research and prototype LLM-powered solutions, design end-to-end mobile experiences, and craft micro-interactions and animations that make complex healthcare workflows feel intuitive. I leverage tools like Statsig for A/B testing and live experimentation, accelerating development with rapid prototyping and AI-driven documentation. My focus is on reimagining healthcare workflows with AI while preserving the human touch that makes medical experiences meaningful.

March 2021 – Jan 2025

eVisit

Sr Product Designer

Engaged in executing studies, trial runs with users, brainstorming, sketching blueprints, and crafting refined user experiences and user interfaces for iOS, Android, and the Web. Closely partnering with engineers, product supervisors, and important personnel. Designing experiences that are guided by data and centered on the user.

October 2020 – July 2021

Condofy

Product Lead

As the product lead at Condofy, I was responsible for designing the mobile app and creating the design system for the product. I was involved in the project from the concept stage all the way through to launching the app in the app store. I led the engineering team in the development process and worked closely with the founder to oversee the product and engineering team during a growth program with TheVentureCity. It was a challenging but rewarding role, and I was able to make a significant impact on the direction and success of the product. I enjoyed the opportunity to work with the talented team at Condofy and contribute to the company's growth and development.

Mar 2020 - Oct 2020

Amazon eero

Product Designer · Contract

At eero, I was responsible for designing new paid functionalities for eero Secure+ app subscribers. Working closely with the Secure+ team, I designed features that enhanced the value of the subscription for our subscribers. One example of my work in this role was the design and prototype of a network-level functionality that allowed subscribers to block or allow specific websites for anyone connected to the network.

Oct 2017 – Oct 2020

ArcTouch

Product Designer

As a product designer at ArcTouch in San Francisco, I was involved in various aspects of mobile app development from conceptualization to prototyping. My duties included UX and visual design, creating wireframes, user flows, and high-fidelity prototypes with tools like Sketch, Photoshop, and Illustrator. I collaborated with clients, developers, and product managers to define project requirements and presented my designs directly for feedback. Additionally, I developed motion graphics and animations, facilitated client workshops, and played a key role in improving the development process. I took pride in contributing to a team that delivered exceptional products to Fortune 500 companies, well-known brands, and influential startups.

Education

2024

Visual Arts Bachelor Degree

Unifatecie

2020

Certification of Interface Design

Shift Nudge

2015

Technical Course, Web Development

SENAI/SC

Recommendations

Toledo is someone you want on your team. He has a drive to continue to evolve his craft as a designer and always proactively reaches out for feedback. I have a profound level of respect for Toledo and would often seek his input on product ideas and design critiques. He holds himself to a high standard and always puts the effort in to make sure he’s delivering the best possible design solution. There are few designers that I respect more and would seek out the opportunity to work with him again in the future.

Christopher Slanina

Director @ Rivian

Rafael has been an asset to our design team at eVisit. He is constantly pushing the envelope with his creative and innovative ideas. His foundational work for our clinical users resulted in the release of a feature that is a key differentiator for the business. Instead of resting on that success, he has enthusiastically tackled new ways to improve clinical efficiency in the product. The energy, motivation, and enthusiasm he brings to the team are infectious. He is a caring and supportive team member who is always finding opportunities for growth and development. It's been a pleasure working with him and collaborating.

Laura Flugga

Sr Product Designer @ eVisit

I had the pleasure of working several years with Toledo at ArcTouch and his enthusiasm and design vision always amazed me. He has a natural talent and is capable of providing wonderful inputs to difficult problems, be it in the user experience or interface areas. He also has a wide range of skills, from colorful screens to animation or prototypes. He is always up to the task and can confidently and consistently deliver it. I was very fortunate to have worked with you and look forward to crossing paths again.

Fernando Rabello

Director @ ArcTouch

Toledo is one of the most dedicated and energetic people I've worked with. He has a brilliant problem solving mind, is constantly evolving his skills, sharing knowledge and bringing up new possibilities. I learned a lot with Toledo, from product, visual design to animation. His communication skills are excellent, so he plays a crucial role in each stage of a project. This inspiring fellow deserves my highest recommendation.

Beatriz Beltrame

Product Designer @ PariPassu

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Toledo is someone you want on your team. He has a drive to continue to evolve his craft as a designer and always proactively reaches out for feedback. I have a profound level of respect for Toledo and would often seek his input on product ideas and design critiques. He holds himself to a high standard and always puts the effort in to make sure he’s delivering the best possible design solution. There are few designers that I respect more and would seek out the opportunity to work with him again in the future.

Christopher Slanina

Director @ Rivian

Rafael has been an asset to our design team at eVisit. He is constantly pushing the envelope with his creative and innovative ideas. His foundational work for our clinical users resulted in the release of a feature that is a key differentiator for the business. Instead of resting on that success, he has enthusiastically tackled new ways to improve clinical efficiency in the product. The energy, motivation, and enthusiasm he brings to the team are infectious. He is a caring and supportive team member who is always finding opportunities for growth and development. It's been a pleasure working with him and collaborating.

Laura Flugga

Sr Product Designer @ eVisit

I had the pleasure of working several years with Toledo at ArcTouch and his enthusiasm and design vision always amazed me. He has a natural talent and is capable of providing wonderful inputs to difficult problems, be it in the user experience or interface areas. He also has a wide range of skills, from colorful screens to animation or prototypes. He is always up to the task and can confidently and consistently deliver it. I was very fortunate to have worked with you and look forward to crossing paths again.

Fernando Rabello

Director @ ArcTouch

Toledo is one of the most dedicated and energetic people I've worked with. He has a brilliant problem solving mind, is constantly evolving his skills, sharing knowledge and bringing up new possibilities. I learned a lot with Toledo, from product, visual design to animation. His communication skills are excellent, so he plays a crucial role in each stage of a project. This inspiring fellow deserves my highest recommendation.

Beatriz Beltrame

Product Designer @ PariPassu

Load More

Toledo is someone you want on your team. He has a drive to continue to evolve his craft as a designer and always proactively reaches out for feedback. I have a profound level of respect for Toledo and would often seek his input on product ideas and design critiques. He holds himself to a high standard and always puts the effort in to make sure he’s delivering the best possible design solution. There are few designers that I respect more and would seek out the opportunity to work with him again in the future.

Christopher Slanina

Director @ Rivian

Rafael has been an asset to our design team at eVisit. He is constantly pushing the envelope with his creative and innovative ideas. His foundational work for our clinical users resulted in the release of a feature that is a key differentiator for the business. Instead of resting on that success, he has enthusiastically tackled new ways to improve clinical efficiency in the product. The energy, motivation, and enthusiasm he brings to the team are infectious. He is a caring and supportive team member who is always finding opportunities for growth and development. It's been a pleasure working with him and collaborating.

Laura Flugga

Sr Product Designer @ eVisit

Load More

©2024 Rafael Toledo

©2024 Rafael Toledo

©2024 Rafael Toledo